Promotion
With lockdown now officially over Sheila Smith, Expo Queen and owner of Your Northamptonshire Business Expo and Your Leicester Business Expo, has been quick off the mark confirming dates for two of the region’s favourite and most prestigious business exhibitions.
Your Leicester Business Expo will take place at the King Power Stadium in Leicester on November 9, followed by Your Northamptonshire Business Expo which returns to the Holiday Inn Corby on November 25.
However, says Sheila, these exhibitions are more than a little bit different…
“While we are all so excited that face-to-face is finally back, we are offering a fabulous hybrid opportunity to businesses at both our exhibitions this year,” she says. “Our exhibition hybrid offer ensures exhibitors can enjoy both the opportunities of face-to-face interaction with attendees as well as our online Expo securing absolute maximum exposure.”
The hybrid offer came about after the phenomenal success of the Virtual Business Expo that Sheila organised in October last year.
“Going virtual attracted 960-plus visitors from eight different countries along with more than 35 exhibitors and five great guest speakers,” says Sheila. “It was a huge success and I wanted to ensure we kept a virtual element for these first two in-person exhibitions.
“It works for visitors who are located at a distance as well as for our exhibitors who – let’s be honest – can never get to see everyone who attends however hard they try. This way exhibitors who choose to take part in our hybrid expo will be found online for an additional ten days. It is such an innovative and exciting way to network, connect, listen to great speakers and do business.”
Both the Northamptonshire and Leicester Expos will feature more than 60 exhibitors showcasing a wide variety of business products and services. “Each business always brings something different to each exhibition and I cannot wait to see them and our visitors in November,” says Sheila.
Janette Weedall, of The Holiday Inn, Corby, says: “We are delighted to once again host the Northamptonshire Business Expo. We are really looking forward to welcoming exhibitors and visitors alike to network in a relaxed and enjoyable environment. It will be a great opportunity for businesses to make new connections and showcase their products and services.”
